The 7 Social Media Myths You Need to Stop Believing
Social media is a dynamic and powerful tool for businesses to connect with audiences, build brands, and drive results. Yet, many people still operate under misconceptions about how social media marketing works. These myths can hinder businesses from reaching their full potential online. Let’s break down the seven most common myths about social media and […]
Social Media Algorithms Explained (Like You’re Five)
Imagine you’re at a giant toy store with endless aisles filled with all kinds of toys. As you walk in, a friendly robot greets you and says, “I know exactly what toys you’ll love!” This robot observes which toys you pick up, which ones make you smile, and even which aisles you spend the most […]
PPC Campaign Disasters: What Not to Do (And How to Fix It)
Every marketer has been there—pumped to launch a PPC campaign, only to watch in horror as it crashes and burns. The good news? Each mistake is a golden lesson in disguise. Let’s take a lighthearted look at a few classic PPC mishaps and, of course, how to fix them! 1. The Case of the “Gone […]
PPC vs. Organic Traffic
PPC vs. Organic Traffic – Welcome to the ultimate digital marketing showdown! In the red corner, weighing in with immediate visibility and quick returns, we have Pay-Per-Click (PPC) advertising. And in the blue corner, boasting long-term gains and organic growth, we have Organic Search Engine Optimization (SEO). Let’s dive into this thrilling match and see […]
SEO Horror Stories: What Happens When You Ignore Best Practices
In the digital age, mastering SEO (Search Engine Optimization) is essential for businesses aiming to thrive online. Yet, not everyone adheres to best practices, often with disastrous consequences. Ignoring these guidelines can lead to a range of SEO horror stories that could haunt your website’s performance for years. Here, we’ll explore some of the most […]
Generative Search AI: A New Frontier in Digital Marketing
In the ever-evolving landscape of digital marketing, staying ahead of the curve is crucial. At Universally Found, we pride ourselves on leveraging cutting-edge technology to revolutionize how businesses connect with their audiences. One of the most exciting advancements in recent years is Generative Search AI, a transformative technology reshaping the way we interact with search […]
The Art of Memes: How to Use Humor Effectively in Social Media Marketing
In the ever-evolving landscape of social media marketing, one tactic has risen to the forefront as a powerful tool for engagement: memes. These bite-sized morsels of humor and cultural references have become a language of their own on the internet, transcending borders and demographics. Leveraging memes effectively can breathe life into your brand’s social media […]
A Look At Sustainable Marketing
In an era where consumers are increasingly conscious of their environmental footprint, sustainability-driven marketing has emerged as a powerful tool for businesses to connect with socially and environmentally conscious audiences. Universally Found, a forward-thinking digital marketing company, recognizes the immense potential of sustainability-driven marketing in not only fostering positive brand perceptions but also driving business […]
Conversational Marketing 2.0: Elevating Customer Experiences with AI-Driven Interactions
Conversational Marketing 2.0: Elevating Customer Experiences with AI-Driven Interactions In the dynamic realm of digital marketing, staying ahead means not only adapting to current trends but also foreseeing the future landscape. Universally Found, a pioneering digital marketing company, is at the forefront of revolutionizing customer interactions through Conversational Marketing and the integration of Artificial Intelligence […]