Google Ads vs. SEO: Which Should a Utah Business Invest In First?

Quick answer: If you need leads this month, start with Google Ads. If you can wait three to six months and want lower long-term cost per lead, invest in SEO. Most Utah small businesses get the best results by running Google Ads first for immediate revenue, using that data to find the keywords that actually […]
How Much Does SEO Cost for a Small Business in Utah?

Quick answer: Most small businesses in Utah pay between about $500 and $5,000 per month for ongoing SEO, depending on how competitive their market is and how much work is included. Local service businesses in smaller markets sit at the low end, while competitive Salt Lake City categories like law, healthcare and home services often […]
Local SEO in Utah: How Salt Lake City and Sandy Businesses Get Found on Google and AI Search

A practical local SEO checklist for Utah businesses in Salt Lake City, Sandy, Draper, Lehi and beyond: Google Business Profile, listings, location pages, reviews and AI search.
Generative Engine Optimization (GEO): How to Get Your Business Recommended by ChatGPT, Gemini and Google AI

GEO explained in plain English: how AI assistants like ChatGPT, Gemini and Google AI Overviews choose which businesses to recommend, plus a 10 step checklist to get your business cited.
Is SEO Still Relevant?

Is SEO Still Relevant? Is SEO still relevant? You may be wondering about this, particularly if you have tried SEO before but didn’t get desired results. Or maybe you find it difficult to justify the cost of implementing SEO in your marketing budget. And if your Google Ads campaigns have shown great results, you may […]